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A Scientist-Engineer duo and their journey to revolutionize Healthcare Industry through Cordyceps Militaris!

Orange Miracle was founded by this Scientist-Engineer duo with a dream to make Cordyceps/Kidajadi affordable and available for everyone.

startuptimes by startuptimes
January 10, 2023
in Business, Startup Stories
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For Centuries, Cordyceps is referred to as an energy, immunity and longevity tonic and was established as an important medicine with numerous uses in ancient China, Korea, and Japan. It has been used to support reproductive and sexual function, enhance libido, and maintain sexual and cognitive health, especially in older decades of life as a remedy for fatigue, asthma and other chronic diseases.

Enduring the suffering of a close one from Brain Tumor and seeing people’s agony during Covid times made Abhinav, the Co-Founder of Orange Miracle realize the need & importance of this nature’s miracle, Cordyceps to help everyone live a healthier, Immune, and longer life.

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Abhinav left his job and partnered with Scientist Dr. Vipin Permar to establish the company: Orange Miracle in July 2021. After a year of hard work and research, the company was finally able to produce the first successful batch of Industry Standard Cordyceps Militaris, which is edible and beneficial for consumption by the masses.

Orange Miracle was founded by this Scientist-Engineer duo with a dream to make Cordyceps/Kidajadi affordable and available for everyone.

“We chose the name ORANGE MIRACLE for our product because it is saffron orange, which is considered to be the most sacred color in India and symbolizes Fire & Purity. Being a proud Indian manufacturer of Cordyceps Militaris, widely known as “Kidajadi” in India, our goal is to make Kidajadi of International Standard accessible to everyone at reasonable pricing”, says the Co-Founder of Orange Miracle, Abhinav Pundir.

ORANGE MIRACLE is abbreviated as O.M. which in Hindi represents the most sacred emblem ॐ.

Their mission is to create a product range out of the World’s most wondrous herb that can benefit everyone regardless of their taste, needs, or pocket size.

The Global Cordyceps Market is projected to grow at a CAGR of 7.5% over the forecast period from 2021 to 2030, with an estimated value of USD 2.84 billion by 2030 end.

Currently, Orange Miracle delivers across India, and under the guidance of newly welcomed CTO Akshay Katiyar, it has received exceptional feedback from consumers accounting for the overall betterment of health after regular consumption of their Product.

It contains Adenosine, Cordycepin, Dietary fibers, Vitamins, Polysaccharides, Antioxidants, Amino Acids, and so many essential nutrients required for a healthy life.

Cordyceps Militaris is also known as a natural dietary supplement that helps to improve the immune system and boosts energy levels. It is a natural stress reliever and increases vitality and endurance. Cordyceps Militaris is also popularly termed a Superfood!

They also provide special training programs to educate people on how to grow Cordyceps and its outstanding benefits for the masses.

The founders believe in a workplace that is a safe zone for everyone and inclusive spaces around gender, race, and even sexual orientation, and also in celebrating and rewarding people whenever possible.

Dr. Vipin Permar, the Co-Founder of Orange Miracles is a renowned Scientist and one of the pioneers of this society. He has served as a Research Scientist for more than half a decade. Leaving his job, he moved to his hometown- Saharanpur with a dream of producing superior-quality organic products by implementing his research and experience in the field. He has been working directly with Farmers, teaching them the importance of highly nutritious products and advanced agriculture technologies while expanding his business in various directions such as Fisheries, Poultry, etc.

While the young entrepreneur, Abhinav Pundir is a Computer Science Engineer with marketing experience from various Startups. He is the creative mind behind setting up the business/marketing strategies and brand awareness for Orange Miracle. Before starting Orange Miracle with Dr. Vipin, he also worked with a Payroll MNC for a couple of years in Noida earning experience in Marketing, Customer handling and Implementation.

The greatest asset for Orange Miracle is the passionate backing of all the Scientists, Doctors and change-makers who have been working with them since the company was incorporated, and the team has only continued to grow since then.

Belonging to a Middle-class Family, Abhinav is a First Generation Entrepreneur who is greatly inspired by his Mother’s never dying courage and his Father’s Work ethic and sense of giving back to society. He firmly believes in exercising guts and decisiveness in his decisions to effectively guide his business. We are proud to introduce Orange Miracle to the world,” said Abhinav Pundir, “Our products are formulated with natural ingredients and are free from harsh chemicals or additives. We believe in the power of nature to heal and allow everyone to live a longer, better, and healthier life with the aid of Cordyceps.”

Tags: Abhinav the Co-Founder of Orange MiracleCordyceps MilitarisDr. Vipin PermarOrange MiracleSharanpur Uttar Pradeshthe Co-Founder
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