Durability, a must for travel
Seoul, South Korea, August 2, 2022 /PRNewswire/ — The Seoul Metropolitan Government (hereafter SMG) and the Seoul Tourism Organization (President and CEO Ki-yon Kil, hereafter STO) announced that the Global Fair & Sustainable Travel Competition will be supported by Airbnb and UNWTO .
Sustainability, a must for travel Seoul tourism organization to host global competition “Conscious Travel” with participation of UNWTO and sponsorship of Airbnb
Relevant documents
- Scheduled to start from July 21the competition was officially realized with the participation of UNWTO, as it was selected to be included in the Work Program 2022, a program that realizes the core values of UNWTO.
- In addition, the promotion of the competition on a global scale amid a strengthening of the fair travel message is in the works under the sponsorship of Airbnb, a company that emphasizes the value of “Live Anywhere” while sharing the idea of Fair Travel.
The Global Fair & Sustainable Travel Competition was created to spread the value of fair travel and improve global citizens’ awareness of responsible travel. This is in response to the increased importance and awareness of sustainable travel across the globe following the pandemic.
- According to the results of the Economist survey commissioned by Airbnb, of travelers in the APAC region in 2022, 71.8% responded that they believe sustainable travel has become more important due to COVID-19. Furthermore, after the pandemic, the scope of travelers’ awareness of sustainable travel evolved to include economic (46.7%) and social (41.3%) aspects, beyond that of the environment, which had been the main focus before the pandemic. This new demand for “conscious travel” practices regarding the environment, economy, culture and other aspects of local communities is expected to increase.
The Global Fair & Sustainable Travel competition will be held by July 21 to August 21and entries can be submitted using photo, video or writing through the official website (http://sustainable-travel.biz/)
- As there are no restrictions to join the competition, participants from all over the world who have experienced fair and sustainable travel can join this competition and applications can be submitted not only by individuals but also by organizations, eg institutions, schools, corporations, accommodations, and so on.
- Individuals and organizations can record personal works in the form of photographs, videos or writings, choosing one of three media formats, that capture the experience of someone who resonates with the theme, “My fair and Sustainable Travel”.
SOURCE Seoul Tourism Organization
