Riyadh, SAUDI ARABIA – Saber Corporation, a leading software and technology provider powering the global travel industry, hosted an interactive event for key travel players in Saudi Arabia. The event, which took place in Riyadh last week, brought together key decision makers from travel companies, online agencies and corporations to discuss the evolving industry landscape in the kingdom and the region, the need for digital transformation and the latest technology solutions to Sabre.
“Saudi Arabia is a particularly exciting place to be right now,” said Abdul-Razzaq Iyer, Saber Travel Network’s Middle East vice president. “It has a bright vision to build a progressive global tourism brand and our customers need the right technology to help them take advantage of this unique opportunity for growth. In parallel, the industry has become more complex after the pandemic, so simplifying the travel journey will be particularly important. We will continue to deliver best-in-class technologies, including AI-driven products for travel agencies, across the region to help our travel partners capitalize on this growth.”
At the Riyadh event, Saber showcased its latest technology, including enterprise solutions, application programming interface (API) and automation, and described how these solutions can increase efficiency through automation, allowing agents to spend more time to serve their customers and keep up to date. trends. Solutions in the online and mobile space were also highlighted, in addition to the innovative point of sale Saber Red 360, which offers an intuitive, customizable workflow and significant benefits for travel agents, including reduced training time and costs. The technology is proven to reduce training time from weeks to hours.
“We are helping some of the leading travel agencies in Saudi enter the online space, through access to smart technology that can personalize the customer journey,” continued Abdul-Razzaq. “Travel agencies continue to evolve, adapting to new consumer needs and taking advantage of the opportunities offered by modern technology – especially in tech-savvy KAS. Saber is supporting them every step of the way – for example, with our Beyond NDC strategy we are committed to incorporating NDC standards in ways that will benefit stakeholders across the travel ecosystem – including airlines, travel agencies and travel and consumers.
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About Saber Corporation
Saber Corporation is a leading software and technology company that powers the global travel industry, serving a wide range of travel companies, including airlines, hoteliers, travel agencies and other suppliers. The company provides retail, distribution and fulfillment solutions that help its customers operate more efficiently, drive revenue and deliver personalized traveler experiences. Through its flagship travel marketplace, Saber connects travel suppliers with buyers from around the world. Sabre’s technology platform manages more than $260 billion worth of global travel spend annually. Headquartered in Southlake, Texas, USA, Saber serves customers in more than 160 countries worldwide. For more information visit www.sabre.com.
Media contact:
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