At six at night Denver Fashion Weekthe runway represents a well-curated six deep designers:Desire Ford, Wow, Hot pink issue, Iron pressure, shiny, And Don’t make a rabbit-. With an on-trend combination of comfort and elegance, these designers have brought something new to Night Six: ready-to-wear.
Feeling comfortable and elevated is a constant need of the fashion community. Rabbitjax costume designer Ray HowardHe confirmed that every design that went down the DFW Night Six runway is available on their website. Howard and his team started rabbitjaxclothing.com Day of their debut at DFW to ensure the looks can make it off the runway and into the hands of consumers.
DFW audience members experienced that sense of humor. Rabbitjax clothing It advertises. Each look fanned the flames of school uniform fashion. In fact, Howard described each of the night’s designs to look like “high school clothes.” “Rabbitjacks Clothing is designing bold fashion for visionaries and we believe we’re building a better world by making self-expression compelling,” said Howard. The set is attached to them. website Following the show.
“Beginning RabbitjaxClothing.com It’s been a goal of mine since the first time that name was put on paper,” Howard said. The launch of the website ensured that the pieces could be purchased directly from the audience seats. Between creating DFW pieces by hand to form a cohesive collection and working with a team to make sure the website hits the runway on the night (November 17th), it’s clear that there’s an endless amount of work to be done. DFW goals
In addition to the ability to have an online platform where consumers can shop Rabbitjax clothing Items, the launch of the website is a big step forward for the brand itself. “IBeing able to direct inquiries to my website was amazing, we live in a social media driven world so having my own website helps me identify myself there as well,” said Howard.
Designing 19 handmade looks Denver Fashion Week And at the same time a website It was not an easy task. Howard was sure the brand would pay back those who helped make it what it was after DFW. Team members at Razer Sharp products Helped get the website up and running on a high priority DFW deadline. On top of this, the experience of presenting the brand for the first time on the DFW runway opened up opportunities for Howard to realize his brand visions.
Howard recalled the feeling from the very beginning of the DFW process, “I remember getting the confirmation email with the instructions for our shows and thinking, ‘That’s a lot of freedom!’ That was great for Rabbitjax,” Howard said.
With the same elements of freedom and access, Rabbitjax brought a show to Denver that directly aligned with the brand’s language. Howard described the night’s experience, “DFW gave me access to the perfect models on my first runway for a collection, and I think the evening audience resonated with the energy we created together. I think everyone felt the love for what makes Rabbitjax so special, and I have DFW and my amazing models to thank for that.
The purpose of Denver Fashion Week is to promote designs from emerging brands and welcome them into the Denver community. Reflecting on the night’s mark on Rabbitjax, Howard said, “The most important thing it’s done is to allow me to introduce my brand to Denver with an amazing opportunity. Since the debut of the collection, I have been receiving a lot of love from the Denver fashion community.”
Through the release Rabbitjaxclothing.com And the first collection at Night Six DFW, Howard and the brand are excited to see what’s to come. In the future Rabbitjax will welcome a new batch and hope to participate in many more races.
Photos courtesy of Razer Sharp Productions.
