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MSCHF Big Red Boots: With these silly shoes, fashion is entering its silly era.

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February 10, 2023
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MSCHF Big Red Boots: With these silly shoes, fashion is entering its silly era.
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Look of the Week: Fashion is entering its silly season with these big red boots.

Fashion

Posted on February 10, 2023

Written by Leah Dolan, CNN

Are you into cosplay? If you’re plugged into the latest trends in luxury fashion, the answer might be an unconscious yes. From Loewe’s spring-summer 2023 Mini Mouse stilettos (which already have Kylie Jenner’s seal) to Balenciaga’s Hummer Derby clown-like loafers, playful footwear seems to be on the rise. This week, another pair of shoes entered the chat: The Big Red Boot.

Why the fashion world has a toe fetish

At the provocative New York-based art collective MSCHF — the group responsible for the Lil Nas X Satan sneakers and the eye-wateringly expensive “Birkinstocks” — the giant rubber boots are goofy, impossibly round and look suspiciously like those worn by Japanese manga characters. Astro Boy. Read the MSCHF press release “Cardboard Boots for a Cool 3D World”. “If you hit someone with these boots, they’re going to go BOING!”

Sarah Snyder has modeled the boots. Credit: Garrett Bruce

In the year On February 16, the $350 pair of shoes caught the attention of the Internet — surprisingly. A video on Tik Tok of him mending boots has so far crossed 3 million views and over half a million likes in 24 hours.

Prospective buyers are making themselves known in social networks. “How much I need it right now,” exclaimed one Instagram follower under MSCHF’s first post. Another tweeted: “These big red boots are going to be mine.”

“Cartoonism is an abstraction that frees you from the constraints of reality,” said MSCHF.

Lowe’s Mini Mouse-esque stilettos. (Photo by Peter White/Getty Images) Credit: Peter White/Getty Images

‘The higher the better’: why platform heels are back in fashion.

MSCHF often challenges convention by hosting shows or releasing products that go against the grain. But in this case, the collective Big Red Boots is running on the bandwagon.

Top Image: Model Sarah Snyder appears in campaign-style images to launch Boots.

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