During Art Basel Miami, Metaverse Fashion Week (MVFW) announced that Miami Fashion Week (MIAFW) will be the first internationally recognized fashion week to participate in Metaverse Fashion Week 2023 this spring, March 28-31, 2023.
Earlier this year, The Metaverse Group built L’Atelier for MIFW to feature digital experiences, runway shows, and art on display at Miami Fashion Week’s physical shows. MIAFW plans special activations and runway shows on the rooftop of L’Atelier in Decentraland’s Luxury Fashion District.
2023 will be the first year that an “in-body” produced fashion week will participate in Metaverse Fashion Week.
Hosted by crypto investor and RedDAO founding member Megan Caspar in addition to MAFW and MVFW, the announcement event took place on Friday, December 2, at Surfclub Four Seasons.
According to Vogue Business, guests include Fashion Group International President Marian Grice, DRESSX co-founders Natalia Modenova and Daria, Ariani CEO Pierre-Nicolas Harstel, Digital Twins founders Natalie Soto-Wright and Adriana Soto-Wright, Luxo Blockchain founder Marjorie Hernandez. and SYKY founder Alice Delahunt.
MIAFW Creative Director Lourdes Fernandez-Velasco said: “We are beyond proud and excited to be the first physical fashion week to participate in MVFW’23 and further our initiatives around the sustainable fashion industry.
Streamed live on Decentraland’s IG TV and MIAFW’s L’Atelier, the event included three panel discussions about the foundation and future of MVFW:
Redefining ownership and identity Moderated and emceed by UNXD co-founder Nick Gonzalez. TIME magazine President Keith Grossman, founding member Order DAO Megan Kaspar, and UNXD CEO Shashi Menon as panelists.
Luxury in the Cross Metaverse Fashion Week Forums Discussed by MVFW head GG Casimiro and panelists Andrea Abrams (Founder FigcodeMichael Toner (CMO); SodiumGia Valentina (CMO, place), Diego Di Tommaso (co-founderit’s over) and model photographer/artist Nick Knight
Future heritage Moderated Vogue Business Chief Creative Editor Maghan McDowell, and panelists Loretta Fernandez-Velasco (Creative Director, MIAFW)Lorne Sugarman (CEO, Metaverse team), Caspar, Casimir, and Menon.
Both legacy fashion houses and digital fashion brands hosted over 165,000 free wearers, including Elie Saab, D&G, Tommy Hilfiger, Selfridges, Guo Pio, Paco Rabanne and more, who attended the inaugural MVFW earlier this year.
Metaverse Fashion Week 2023 Topics
MVFW’23 will focus on metaversal interaction and digital fashion. “Heritage of the future‘- the challenge of connecting the next generation of creative and cultural fashion designers.
“Metaverse Fashion Week is a tentpole moment for digital fashion where both brands and consumers can experience the future of fashion,” said Shashi Menon, Founder and CEO of UNXD.
“MVFW is a direct extension of UNXD’s mission to bridge the gap between the real world and the metaverse. After our first season with Decentraland, we’re excited to expand the MVFW platform together to include more metaverses.
DRESSX, the largest digital clothing metacloset, has unveiled an official AR metaverse jacket that event attendees can wear by scanning a QR code.
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