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From Passion to Play: How Jaffar Alam Khan Is Putting India on the Global Gaming Map

Building kid-friendly, culturally rooted Indian games with global standards while reshaping the future of gaming through creativity, persistence, and purpose.

startuptimes by startuptimes
December 2, 2025
in Startup Stories
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In an era where global gaming giants dominate screens, it takes a visionary mind to dream of placing Indian Gaming Industry characters, stories, and cultural roots at the heart of world-class gameplay. For Jaffar Alam Khan, Founder and CEO of SuperShell Games Private Limited, that vision wasn’t just a business idea — it was a mission.

“I noticed that very few studios in India were creating games based on our own characters and stories,” he recalls. “Most of the games we played or developed were inspired by international concepts.”

That realization planted the seed for what would grow into one of India’s most promising game development studios with a uniquely local soul.

Table of Contents

Toggle
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    • Indian Athletes Undergo Japanese Cultural Training Ahead of 2026 Asian Games
  • The Journey Begins: A Developer with a Vision
  • The Spark That Lit SuperShell Games
  • Breaking Barriers: The IP Challenge
  • Creating Experiences, Not Just Games
  • A Proud Milestone: IGDC & Chhota Bheem Kitchen Adventures
  • Looking Ahead: Building Global-Standard Indian Experiences
  • Wisdom for Aspiring Entrepreneurs
  • Conclusion: A Founder Redefining India’s Gaming Future
  • Connect with SuperShell Games

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Today, SuperShell Games is steadily becoming a name synonymous with originality, kid-friendly design, and Indian Gaming Industry IP-based gaming done right.

The Journey Begins: A Developer with a Vision

Indian Gaming Industry
Before becoming a founder, Jaffar spent years building the technical foundation that would one day shape his entrepreneurial path. He stepped into the gaming world in 2014 and immersed himself in every facet of game creation.

“I gained hands-on experience in Unity 3D, Construct 3, Photoshop, Maya, and many other tools that helped me understand every stage of game creation,” he says.

Each job, project, and late-night experiment brought him closer to understanding the craft deeply enough to build something of his own.

But it wasn’t just about mastering tools — it was about recognizing a cultural gap. India, a nation rich with stories, folklore, and iconic characters, was barely present in the global gaming ecosystem. The few Indian Gaming Industry IP-based games that existed were mostly limited to mobile platforms and often lacked the polish or depth players sought.

Jaffar wanted to change that — to build games rooted in India yet global in quality.

The Spark That Lit SuperShell Games

The turning point came when Jaffar noticed a recurring absence: meaningful representations of Indian Gaming Industry characters in mainstream gaming.

“That’s when I decided to start SuperShell Games, to create games that represent Indian Gaming Industry culture, characters, and creativity,” he shares. “I wanted players to enjoy something they could truly relate to.”

He also wanted children to enjoy safe, ad-free gaming.

“Kids should enjoy fun and engaging games without unnecessary distractions.”

With a mission and the courage to start, SuperShell Games was born.

Breaking Barriers: The IP Challenge

Like most startups, the early journey wasn’t smooth.

“For almost two to three years, I tried to connect with different studios and IP holders,” he reveals. “But it wasn’t easy.”

Emails went unanswered. Calls went nowhere. Studios preferred established names.

But Jaffar persisted.

He built small but polished games, refined his standards, and strengthened his portfolio — brick by brick.

Finally, the breakthrough came.

“Securing the rights to work on a major Indian IP was a turning point,” he says with pride.

It proved that Indian studios could meet — and even exceed — global standards.

Creating Experiences, Not Just Games

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SuperShell Games now offers a range of:

  • Original titles
  • Licensed IP-based games
  • Educational and casual games

But the philosophy behind them is what sets the studio apart.

“We want every game to feel special — something players remember for its fun, polish, and emotional value.”

Beyond development, the studio also supports the ecosystem by sharing:

  • Source codes
  • Tools
  • Learning assets

This reflects Jaffar’s belief that growth is collective.

A Proud Milestone: IGDC & Chhota Bheem Kitchen Adventures

A defining moment for the team was showcasing “Chhota Bheem Kitchen Adventures” at the India Game Developer Conference (IGDC).

“The reaction we received was incredible,” Jaffar recalls.

It wasn’t just validation — it was recognition.

SuperShell Games was no longer emerging — it was rising.

Looking Ahead: Building Global-Standard Indian Experiences

Over the next five years, Jaffar envisions:

  • Deeper IP collaborations
  • More original titles
  • A larger, skilled team
  • Expansion into PC and console gaming

“We aim to establish SuperShell Games as a studio recognized for high-quality Indian Gaming Industry IPs and engaging kids’ games.”

The long-term goal is bold yet clear:
Make India a respected name in global game development.

Wisdom for Aspiring Entrepreneurs

Jaffar’s advice is simple yet powerful:

  • Start small, but start now.
  • Learn through building.
  • Be patient — meaningful success takes time.

“Don’t just follow trends. Build something that reflects your identity and values.”

Conclusion: A Founder Redefining India’s Gaming Future

Indian Gaming Industry
Jaffar Alam Khan’s journey shows what happens when persistence meets purpose. SuperShell Games is not just producing games — it is creating representation and redefining the future of Indian game development.

From rejection to recognition, from passion to purpose — the story is just beginning.

Connect with SuperShell Games

Website: https://www.supershellgames.com/ 
LinkedIn (Founder): https://www.linkedin.com/in/jaffar-ssg/ 
LinkedIn (Company): https://www.linkedin.com/company/supershell-games-pvt-ltd/ 
Instagram: https://www.instagram.com/supershellgames/

Explore their work, follow updates, and watch their next chapters unfold — the future of Indian Gaming Industry is just getting started.

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