Despite the broader decline in related markets, multinational corporations don’t seem to be slowing down in their trademark applications covering Web3, crypto, nonfungible tokens (NFTs) and the Metaverse.
The month of February – which is now wrapping up – saw the likes of General Motors and Lacoste and Walmart make their mark with Web3-related branding applications. January was an even busier month.
One of the most recent filings involving NFTs involves automotive giant General Motors. presented Two new trademark applications covering the Chevrolet and Cadillac brands on February 16.
According to the filing, the organization is interested in collecting downloadable digital media files containing artwork, text, audio and video, as well as intangible tokens (NFTs).
A day later on February 17, the French clothing giant, Lacoste presented Five trademark applications for “CHAMPS-ELYSEES”. The applications listed plans for NFTs, crypto trading software, virtual clothing, virtual goods stores and virtual real estate services.
In early February, USPTO trademark attorney Mike Kondudis shared on Twitter that American retail giant Walmart had filed trademark applications for the “SamsClub” name and logo.
The retail giant He said he deserved it. Plans for NFTs, blockchain software, virtual reality healthcare, cryptocurrency trading, brokerage and financial services.
January was filled with Web3, NFT, Metaverse and crypto-related trademark applications from Pedigree, a national insurance company, Irish distiller Jameson, French fashion giant Yves Saint Laurent, and even the National Geographic Society, among others.
Related: Keep an eye out for this year’s flagship NFT trademark filings
Speaking to Cointelegraph last month, Condoudis said the trademark documents are “safe indications of future plans to use the marks for the products and services listed in the application.”
Additionally, despite the bear market, 2022 saw record-setting trademark applications for NFTs, Metaverse and crypto-related patents, the intellectual property attorney noted.
